AU & NZ
SG
MY
US
IE
Donorfy
Donorfy + Mailchimp integration
This popular integration keeps your subscriber lists in sync with Donorfy.
Quickly, accurately, and without anyone lifting a finger.
Switch on nightly sync and your Mailchimp audiences update themselves overnight, every night. Your fundraising and engagement teams can focus on building campaigns, confident that every message goes to the right inbox, carrying the right details.
We save a significant percentage of time with the Mailchimp integration. I used to have to search for the donor and add a communication, or add a new record if they weren’t there.
Time savings
Nightly sync updates your Mailchimp audiences automatically. Contact details, new tags, lapsed status. You open your laptop in the morning and your list already reflects reality.
Data accuracy
Constituent records and Mailchimp audiences stay in step, so you're always emailing the right people with the right details, and every campaign works from the freshest data.
GDPR compliance
The sync respects each constituent's email channel status, and Donorfy never re-subscribes anyone who has unsubscribed in Mailchimp. Opt-outs stay opted out.
Perfectly personalised
Map Donorfy data (last gift date, lifetime giving, postcode, event name and more) into Mailchimp merge fields. "You've been with us for three years" reads very differently to "Dear supporter".
Visibility
Mailchimp sends, bounces and unsubscribes appear on the constituent timeline in Donorfy, so you can see at a glance how a supporter is engaging without switching systems.
Perfectly timed journeys
A single trigger step adds a constituent to your audience and starts your Mailchimp automation. Someone gives for the first time and your welcome email arrives within minutes.
Here's how it works
Your questions answered
What are the benefits of the Donorfy + Mailchimp integration?
Your supporter data and communication preferences stay in sync across both platforms, Mailchimp activity appears on the constituent timeline in Donorfy, and actions in Donorfy (a first donation, a new tag, a sign-up) can add supporters to an audience and start a Mailchimp journey in a single step, all without manual effort!
How often does the sync run?
Every night, once you've switched it on. Enable the automated sync toggle in your Mailchimp integration settings and Donorfy updates your Mailchimp audiences overnight: contact details, new tags, lapsed status and more. No exports to remember and no stale lists!
Is the integration easy to set up?
Absolutely, it's straightforward to get up and running.
Setup involves generating an API key in Mailchimp, pasting it into Donorfy, then linking your Mailchimp audience and mapping your tags and groups. You'll need admin access in Mailchimp, but there's no technical development needed. Donorfy's Academy has a dedicated course to guide you through each step, too.
Can Donorfy trigger Mailchimp campaigns automatically?
Yes. Actions in Donorfy – such as receiving a donation, adding a tag, or a supporter signing up – can trigger automated Mailchimp journeys, so your follow-up communications happen at the right moment.
What supporter data is shared between the two systems?
The sync covers name, preferred email address, mapped tags and audience groups, plus any Donorfy data fields you choose to map into Mailchimp merge fields, such as last gift date or lifetime giving. It's designed to keep things clean and purposeful: you decide what travels across.
Can I see Mailchimp activity in Donorfy?
Yes! Sends, hard bounces, soft bounces and unsubscribes appear on the constituent timeline, giving you a quick reference view of how each supporter engages with your emails. These timeline entries aren't searchable or filterable like other Donorfy activities, so think of it as an at-a-glance view rather than a reporting tool.
Does Donorfy also integrate with Dotdigital?
Yes! If you're already using Dotdigital, or looking for more advanced email marketing capabilities, the Dotdigital integration is worth exploring.
How is the Donorfy integration different to other CRM integrations with Mailchimp?
Plenty of charity CRMs connect to Mailchimp, the difference is in how much still lands on your to-do list!
With Donorfy, the nightly sync is built in, so audiences update themselves rather than relying on manual exports. A single trigger step starts a Mailchimp automation natively, where other CRMs frequently need a third-party connector tool to bridge the gap.
Merge field mapping happens inside Donorfy, and email activity from both campaigns and automations is logged to the constituent timeline, so there are no gaps in the picture.
Sync or swim? Take the next step:
Access Charity Suite
One software suite. Many possibilities.
No juggling multiple systems. No more losing supporters in the gaps.
The Access Charity Suite combines specialist charity tools across fundraising, volunteering, marketing, and more.
Whether you need one module or more, every tool is designed to be accessible, affordable, and built with your mission in mind.
Access Evo connects it all together - one secure login. Shared data. Built-in AI. Access Evo is the foundation of the Charity Suite, bringing your tools together in one, unified platform.