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Donorfy
Donorfy + Mailchimp integration
This popular integration keeps your subscriber lists in sync with Donorfy.
Quickly, accurately, and without anyone lifting a finger.
Your fundraising and engagement teams can focus on building campaigns, while staying confident that every message goes to the right inbox.
We save a significant percentage of time with the Mailchimp integration. I used to have to search for the donor and add a communication, or add a new record if they weren’t there.
Time savings
Audience management happens automatically. No more manually exporting lists, updating subscribers, or reconciling data between two systems.
Data accuracy
Constituent records and Mailchimp audiences stay in sync, so you're always emailing the right people with the right details.
GDPR compliance
Opt-outs and communication preferences flow between systems automatically, reducing the risk of contacting someone who shouldn't be.
Smarter engagement
Actions in Donorfy (a donation, a new tag, a sign-up) can trigger automated Mailchimp journeys, so supporters get timely, relevant communications
Visibility
You can view Mailchimp activity directly from a constituent's record in Donorfy, giving your team a joined-up picture of supporter engagement.
Simple setup
No developers or technical expertise needed. Link your Mailchimp account, map your audiences and tags, and you're ready to go.
Here's how it works
Donorfy + Mailchimp integration: Your questions answered
What are the benefits of the Donorfy + Mailchimp integration?
The integration works both ways: your supporter data and communication preferences stay in sync across both platforms, you can see Mailchimp subscriber history and campaign metrics directly inside Donorfy and actions in Donorfy can automatically trigger supporter journey campaigns in Mailchimp – all without manual effort!
Is the integration easy to set up?
Absolutely, it's straightforward to get up and running.
Setup involves generating an API key in Mailchimp, pasting it into Donorfy, then linking your Mailchimp audience and mapping your tags and groups. You'll need admin access in Mailchimp, but there's no technical development needed. Donorfy's Academy has a dedicated course to guide you through each step, too.
Can Donorfy trigger Mailchimp campaigns automatically?
Yes. Actions in Donorfy – such as receiving a donation, adding a tag, or a supporter signing up – can trigger automated Mailchimp journeys, so your follow-up communications happen at the right moment.
What supporter data is shared between the two systems?
The sync covers the essentials: name, preferred email address, and any mapped tags or audience groups. It's designed to keep things clean and purposeful, rather than pushing every field across both platforms.
Sync or swim? Take the next step:
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