Access Charity CRM
The Cost of Giving Crisis
There’s no escaping the undeniable rise in the cost of living and it’s no wonder that charities are wondering how to react. So what can they do to keep making a difference to those that need them?
We’ve gathered voices from in and out of the sector to hear what advice they’d give – with some actionable tips on what to do next. In this report we’ll share these findings.
What you will learn
- How charities can solve new and complex problems through a fresh way of thinking
- How charities can best showcase their value to their supporter base through creative and effective fundraising campaigns
- Popular methods of engaging with donors and supporters and ways to amplify them
- How charities can cope with falling donations and solutions to mitigate the impact
The changes that worked
Using data to form donor relationships
- 30% boost in regular donations
- 30% growth in the number of people giving more than £10 a month
- The team has all the donor information in one place
Raising awareness
- Major uplift in the number of website visits
- A 35% increase in online conversions
- A 300% in the amount the charity could spend on advertising
Increasing website traffic and digital presence
- Increased their website traffic
- Reached a new audience online and kept them engaged
- Audience signed up to events which helped generate income
Download guide
Access Charity CRM
Download the full Cost of Giving Crisis Guide here
The aim of this guide is to help inform charities on how best to react to the economic crisis by sharing ideas and actionable tips from sector voices.
- The impact on services
- Finding new solutions from new problems
- Making your messaging match your cause
- Showing real value
- Getting more from your comms
- Raising awareness
- How can charities cope with fewer donations and keep control of costs?
- The changes that worked
