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Advice and articles to help you focus on the success of your people, your customers, and your organisation.

Sam Booth

Recruitment Industry Specialist

When you work in recruitment you know the value of employer branding. It’s the reason you have clients that are always a breeze to fill, and why other clients are an uphill slog. A strong employer brand helps organisations compete in a busy labour market and drive employee loyalty and engagement. In short, a strong employer brand does half the work for you. The CIPD recently released a report stating that employer branding is more important than ever before in such uncertain economic times. But often, we’re so focused on our client’s brand, that we forget to dedicate time to our own agency. Here’s a few tips you can start with to ensure that your recruitment business is always building a conscious and strong brand to attract the best consultants:

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Matthew Young

Recruitment Industry Specialist

As our workforce continues to change and evolve, it’s clear that contractors are not slowing down. Every year their numbers are increasing as more and more workers desire more balance in their lives and work, or just the freedom to work from wherever they want.

According to a study by the Office for National Statistics (ONS), the contractor industry makes up 15% of the UK workforce. This doesn’t sound like much, but if you think about the size of the UK workforce you’re essentially looking at around 5 million workers. That's a lot.

If you’re recruiting contractors you’ll know they’re a different breed from the temp lot. They require different approaches, but if you get it right, the rewards are far higher once you start looking at day rates and margins. Here's a few things to bear in mind when sourcing and engaging contractors today:

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Lillie Ubeid

Marketing Programme Manager

On November 21st 2019, The Access Group welcomed over 100 customers and prospects from the recruitment sector to Access World, where we discussed everything from the progress that Access has made over the last year in the candidate to cash process, to developments in automation, and the future of candidate engagement.

A particular highlight for us was this panel discussion, moderated by Ann Swain, Global CEO of APSCo. Sat on the panel alongside Ann included Ken Brotherston, Managing Director of TALiNT Partners, Sarah Roebuck, Head of Marketing at Eames Consulting, Ricky Martin, Founder and CEO of Hyper Recruitment Solutions, and Stuart Elliott, CEO and Owner of Elliott Scott HR

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Steve Barnhurst

Recruitment Industry Specialist

The recruitment industry has always been one step ahead of the curve when it comes to technological advancement. From the early adoption of Blockchain stepping up cyber security around candidate data, right up to developments like Tengai, a robot job interviewer that does so without judgement.

Despite this, one question keeps popping up within legacy recruitment agencies - why should I bother jumping on board the digital transformation train when I’ve gained success without embracing technology that enterprise technology companies push? It’s safe to say, it’s a legitimate question; as the saying goes, if it ain’t broke don’t fix it.

At The Access Group, we understand that throughout our vast client-base, every customer's needs and wants are different and unique to them. Every client has different strengths and most likely a pile of evidence to back that up. However, who’s to say that embracing change means leaving old tricks behind?

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Steve Barnhurst

Recruitment Industry Specialist

First impressions really do count. This is especially prevalent when it comes to websites. Think about it, you’re searching for a sunny holiday and you stumble on a website with one image from 2003 and a long block of unnecessary text, do you stick around or do you look elsewhere? Now apply the same thoughts to looking for a job. Looking reputable and modern is a must. To help with that, we’ve considered four of the main factors to showcase to grab a visitor’s interest.

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Craig Howard

Sales Manager - Volcanic

As a marketer in recruitment, it’s easy to focus your strategy on white papers, eBooks, blogging or video content. Sure it’s marketing 101, but could you be doing more?

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Francis Battersby

Recruitment Industry Specialist

Our lives are incredibly different to what they were just over a decade ago. Sure, social media was around - but as a species, we were still able to separate us from the online version of us.

For businesses, particularly in the recruitment industry, social media has followed the same pattern. Gone are the days where social media was just another outlet to flog an endless stream of jobs into the abyss (believe me - I’ve done it).

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Francis Battersby

Recruitment Industry Specialist

What makes a good blog post? Specifically, what makes a good blog post for a recruitment website? Even better, what makes a good blog post for a recruitment website that people will read?

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Steve Barnhurst

Recruitment Industry Specialist

Volcanic clients are set for Google for Jobs search success with the launch of the new Volcanic Google Jobs Optimisation Tool.

In a trademark disruptive move that will give Volcanic websites a clear advantage over other recruitment websites, the new technology helps all Volcanic clients to optimise individual jobs by assigning unique descriptors. These descriptors protect that job’s content, help each job rank higher in the Google for Jobs search and, critically, ensure each recruiter keeps sole ownership of their individual job.

This is in direct contrast to the current ‘first candidate past the post’ model which sees the same job with the same wording shared widely - and which means the first job board or recruiter to grab that candidate then controls the job application. 

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Darren Curtis

Sales Director

With digital transformation taking centre stage in the recruitment industry, recruiters find themselves inundated with different tools and technical solutions to achieve their business objectives and make their recruitment websites more effective (as seen above, thanks to MarTech).

So how do you choose what the best fit to integrate is? Is some software too good to be true?

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