Visitor tracking software & CRM database
Build comprehensive visitor profiles and create personalised experiences, communications and incentives. Seamless integration with our visitor tracking software lets you capture GDPR-compliant visitor data at point of sale and track buying behaviour across ticketing, retail and catering.
Plus, quickly capture Gift Aid at point of sale.
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Browse Access Gamma features:
Ticketing and Admissions | Retail ePOS | Catering ePOS | Booking and Events | Membership | CRM | Reporting | Support
360-degree view of every visitor
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Build comprehensive profiles for better visitor insight, more targeted campaigns and tailored incentives.
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Capture GDPR-compliant visitor details at point of sale as well as via back office functions.
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See every interaction, interest, donation, event attendance and spend across ticketing, retail and catering to build comprehensive profiles for better insight.
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Integrate with your social media channels and website for comprehensive data collection.
Personalised visitor communications and incentives
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Multi-criteria segmentation of visitors makes it easy to create personalised and targeted multi-channel communications and incentives.
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Visitors can be categorised by potential value, interests and more.
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Track all communications and analyse the impact of marketing.
Reliable visitor and Gift Aid reporting
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Process donations and Gift Aid transactions including annual pass and one-off transactions to maximise income, and report on Gift Aid in line with HMRC requirements.
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Monitor real-time performance at a glance and drill-down for in-depth analysis.
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Quickly run comprehensive management reports.
