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How to engage your employees with mobile learning content

David Gristwood

In today's ever-evolving work landscape, characterised by remote and hybrid work setups, mobile learning has emerged as a game-changer. 

People are working from home much more, offices are even closing faster than ever before. And don’t forget many people never worked in an office to start with, such as construction, retail and hospitality workers.  

In conjunction with the fast-evolving work landscape, mobile phones are now the dominant way that people access the internet, in fact, according to a recent survey 71% of internet traffic is now through mobiles. 

Against this backdrop, this article explores the numerous benefits of mobile learning content for modern professionals, who seek flexibility, convenience, and personalised learning experiences. We delve into the key factors that contribute to the effectiveness of mobile learning content and how this enables professionals to learn in bite-sized chunks whenever and wherever it suits them. 

5 Tips for Engaging Mobile Learning Content  

1. Mobile Learning Design –Embracing the Unique Experience  

Mobile eLearning requires a different approach to design compared to desktop-based learning. It necessitates designing for touch and leveraging the unique features of mobile devices. Tap, swipe, and large fonts become essential elements to consider while creating content. By embracing mobile learning design principles, learning experiences can be optimised for seamless navigation and engagement.  

2. Chunking Content - From Monolithic to Bite-sized Learning Content  

Gone are the days of lengthy, monolithic courses. Mobile devices have much smaller screens than desktop computers and we use them without a keyboard or mouse. It’s therefore important to simplify mobile learning content to make it easy to read and navigate.   

Mobile learning thrives on ‘microlearning’, breaking down complex topics into bite-sized activities. Instead of overwhelming learners with extensive content, the focus is on delivering concise, targeted information. As well as giving an excellent experience for remote learning, this approach also ensures that learners can easily grasp and retain knowledge, making learning more effective and efficient.  

3. Precise Content - Less Is More  

Mobile screens offer limited real estate, necessitating the use of fewer words to convey information effectively. Start by identifying objectives that lead to content focused on what you need to do, rather than know. For example an objective of “Put out the fire” will lead you to much more focused content on what to do, rather than “Describe the techniques used to put out a fire”. You’ll be surprised how many words you can take out. Finally, on ‘use fewer words’, using media, such as videos, to replace text can enhance the learning experience by presenting information in a more engaging and memorable way. 

4. Reducing Clicks - Seamless Interactions  

Mobile devices demand simplicity and ease of use. Minimising the number of clicks required for learners to access information is crucial. Rather than relying on complex interactions, optimise the content to provide a seamless learning experience. Avoid scenarios where learners have to navigate through multiple screens or click extensively to access relevant information. Streamlined interactions lead to improved engagement and a more efficient learning process.  

5. Leveraging Contrast - Visual Impact and Engagement  

Contrast plays a vital role in capturing learners' attention and enhancing the mobile eLearning experience. By incorporating visually appealing elements and leveraging contrasting colours, you can create engaging and memorable eLearning content. Varying screen designs as learners progress through the content adds an element of surprise and intrigue, keeping them actively engaged throughout their learning journey. 

 

Conclusion 

As mobile devices continue to dominate internet access, leveraging mobile learning has become a necessity for businesses and professionals. The benefits of mobile learning, such as flexibility, convenience, and personalised experiences, empower modern workers to enhance their skills and knowledge in a way that suits their individual needs. By utilising effective mobile learning content in conjunction with a mobile friendly Learning Management System, such as one with an LMS app, businesses can ensure their workforce stay engaged, productive, and continuously learning in today's dynamic work environment. 

 

Make Mobile Learning a Reality  

The below Access Managed Leaning eLearning courses are excellent examples of mobile learning design, following best practices in mobile learning to engage your learners anytime, anywhere: 

Access Managed Learning also provides an industry leading Learning Management System with an LMS app for seamless learning opportunities wherever your workforce are. 

 

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