Success story:
Vista Investments

The background 

Vista Investments have been successful hoteliers and hotel real estate investors ever since the early 1980s, with their own development and management in high hospitality markets in the US. They are prone to handling diverse challenges during hotel development projects through design to completion, with pre-approval praise from Marriott, Hilton and Best Western.  

The challenge  

Vista Investments oversees a diverse portfolio of 20 Vagabond extended-stay hotels and 3 boutique hotels in highly competitive markets.  

 The challenge they faced ranged from:  

• Fragmented tech stacks  
• Manual spreadsheets slowing decisions  
• Limited visibility across channels  
• Slow onboarding for new properties  

The solution  

Vista partnered with Access SHR to implement a comprehensive Central Reservation System (CRS) with multiple capabilities. For their strategy, Vista focused on leveraging the booking engine and channel connectivity, while also integrating Access SHR’s RMS and CRM to create a fully connected ecosystem.

What mattered most was SHR’s role as a true partner with these highlights:  

• Speed to market - Onboarding boutique properties in a week.  
• Distribution power - Airbnb integrated portfolio-wide in days, generating immediate revenue.  
• Unified reporting - One button, one view, all 23 hotels. No spreadsheets required.  
• Built-in protection - Rate floors/ceilings to eliminate human error.  
• Proactive support - Channel issues flagged and resolved before operators even noticed.  

The results  

The outcomes of our partnership with Vista Investments were outstanding:  

• Direct bookings soared - up to 50% of reservations direct from hotel websites at boutique properties.  
• New revenue driver - Airbnb became a surprising new revenue asset when markets shifted.  
• Increase in team morale - Managers gained real-time confidence in pricing, forecasting and channel mix thanks to SHR’s RMS insights.

Ready to start driving direct bookings and see real-time results?  

For hotel operators, the CRS isn’t just a distribution tool; it’s a strategic growth engine. With SHR, Vista Investments:  

• Eliminated human error  
• Opened new revenue channels  
• Unified reporting across a 23-property portfolio  

Our smart hotel software doesn’t just connect rooms to channels; it helps hotels win the future of distribution.  

Discover more about our hotel management solutions today.