Commercial success is the driving force for ambitious law firms and many have to re-evaluate current business practices and strategies in recent times. There has never been a better time to build on lessons of the past 18 months, using technology to support agile and flexible working, embrace the growing digital economy, control costs and increase profitability. The paper contains interviews with law firm professionals, consultants and influencers, discussing how firms can drive efficiencies and increase profitability.